
...because he's a high-profile ASSET
to the university.
The Big Bang Theory Season 6, Episode 9

Under federal ASSET seizure,
Breaking Bad Season 2, Episode 4

The ASSET recovery team
from Delos
Westworld Season 2, Episode 10

Your mind, once your most trusted ASSET,
is now a sack of parrots and monkeys.
The Big Bang Theory Season 9, Episode 10

It's listed as a current ASSET
on this balance sheet,
Breaking Bad Season 2, Episode 10